Heidiwood by Heidi Montag

I am always skeptical of Hollywood celebrities, often with zero experience in fashion (other than what they gather during their days in Hollywood where looking good is the #1 goal), come up with their own labels. I have previously discussed Bitten by Sarah Jessica Parker and DEAR by Amanda Bynes. Heidi Montag from The Hills is also capitalizing on her success and now has a clothing line that also includes accessories and handbags. The clothes are somewhat affordable (they are more expensive than Bitten and Dear) and modern. Here is a video of the runway.